Brazil target China with its coffee
Created Sunday, 30th May 2004, 15:19 by whykay
(NOTE: This is a migrated article from the old IBC blog)
So Brazil wants to break into China with its coffee. Chinese drink alot of tea, mainly for healthy reasons (aid digestion, hung over, nicer skin, lose weight etc…) They’ll have to come up with some good campaign ideas to woo Chinese to take up coffee drinking.
My blog entry China ready for the coffee culture